HowTo Sell Wholesale Products To Your Existing Customers

While it makes sense for a business to look for new customers, it’s just as important not to overlook the existing customer base. Customers who are already familiar with a business that they have had a positive experience with will be more receptive to purchasing again.

The following strategies can be used to reach your customer base when you have new wholesale products.

Strategy #1 Simply pick up the phone and call them once a week. Let them know what new products you have but make sure that the products you are calling them about are appropriate for them.

Strategy #2 Have a newsletter that goes out to all your customers. The newsletter should also have interesting articles that can help them since you want to be an informative source of knowledge for your customers. Along with the articles you send out you can also let your customers know about the new products which you have.

Strategy #3 Update your website with your product offerings. Your customers will periodically take a look at your website so you want to make sure that it is updated when needed.